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Zhongtong Automobile Industry Group ---- Company Mission
Continue to create value, Benefit the human society.
Zhongtong Automobile Industry Group ---- Wish
Developing Zhongtong Group into an international-oriented "double hundred" group.
(the group will achieve more than 10 billion annual revenue,,and survive for more than a century)
(the group will achieve more than 10 billion annual revenue,,and survive for more than a century)
Zhongtong Automobile Industry Group ---- Idea
Business Concept—— Create an outstanding team, Pursue excellent performance
Brand Concept—— Zhongtong quality, Hand in hand with success
Management Concept—— Communicate smoothly, Implement effectively
Quality Concept——For the attractive product and service to win customers' satisfaction
Marketing Concept—— Help users succeed ,Achieve win-win development
Service Concept—— Began with initiative, Finish with satisfaction
Development Concept——Take customers' demand as guidance, technology innovation as means,based on the development leading-edge of market and industry , and develop the products that customers really need
Employing Concept—— With both ability and integrity, Suitable position and suitable talent
Learning Concept—— Learn for applying and impose for increasing efficiency
Training Concept—— Enhance the value of employees, Promote the development of enterprise
Safety Concept—— Keep enterprise security , Have common development
Brand Concept—— Zhongtong quality, Hand in hand with success
Management Concept—— Communicate smoothly, Implement effectively
Quality Concept——For the attractive product and service to win customers' satisfaction
Marketing Concept—— Help users succeed ,Achieve win-win development
Service Concept—— Began with initiative, Finish with satisfaction
Development Concept——Take customers' demand as guidance, technology innovation as means,based on the development leading-edge of market and industry , and develop the products that customers really need
Employing Concept—— With both ability and integrity, Suitable position and suitable talent
Learning Concept—— Learn for applying and impose for increasing efficiency
Training Concept—— Enhance the value of employees, Promote the development of enterprise
Safety Concept—— Keep enterprise security , Have common development
Zhongtong Automobile Industry Group ---- Enterprise Spirit
Professional Dedication: Fulfill duties ; Strive for excellent
Entrepreneurial Spirit: Respect for knowledge ;Presume innovation
Self-disciplined Spirit: Observe discipline and abide by the law ;Be honest in perforating official
Team Spirit: Unite and cooperate ; From top to bottom with same wish
Entrepreneurial Spirit: Respect for knowledge ;Presume innovation
Self-disciplined Spirit: Observe discipline and abide by the law ;Be honest in perforating official
Team Spirit: Unite and cooperate ; From top to bottom with same wish
Zhongtong Automobile Industry Group ---- Development Strategy
The First Stage:Diversified Strategy and Brand Strategy Assembly phase (2007 ~ 2008)
In order to ensure the realization of "tens of billions group" , the Group will carry out diversified development strategy, adhere to bus, special vehicle , steel structure, Real Estate "four platforms" building, and take diversified industry to achieve simultaneously the targets of 10 billion. Meanwhile, combining with brand strategy,the Zhongtong brand will become more famous , win more market share ,and create more opportunities of achieving the goal of 10 billion.
In order to ensure the realization of "tens of billions group" , the Group will carry out diversified development strategy, adhere to bus, special vehicle , steel structure, Real Estate "four platforms" building, and take diversified industry to achieve simultaneously the targets of 10 billion. Meanwhile, combining with brand strategy,the Zhongtong brand will become more famous , win more market share ,and create more opportunities of achieving the goal of 10 billion.
The Second Stage:Brand Strategy Phase(2009 ~ 2010)
The developing of enterprise will need successful product development and effective marketing model. Only having a good brand strategy, the corporate value idea and brand content can be more easily accepted by people, the products can accepted by different countries, nations,and races, and the company can develop a broader market.
The developing of enterprise will need successful product development and effective marketing model. Only having a good brand strategy, the corporate value idea and brand content can be more easily accepted by people, the products can accepted by different countries, nations,and races, and the company can develop a broader market.
The Third Stage: International Strategy Phase (after 2010)
The world has entered a phase of economic globalization, and the competition faced by each firm would be globalization market competition,which is the enterprise can not avoid. The Group should take international development strategy and devote itself to the global supply chain system and competitive market.Consequently, it can withstand the trial in the fast-growing tide of international market, and achieve its development.
The world has entered a phase of economic globalization, and the competition faced by each firm would be globalization market competition,which is the enterprise can not avoid. The Group should take international development strategy and devote itself to the global supply chain system and competitive market.Consequently, it can withstand the trial in the fast-growing tide of international market, and achieve its development.
